Privacy Policy

McCarthy Metal Roofs – Privacy Policy

Effective date: November 23, 2015

  1. Introduction
  2. About this Privacy Policy
  3. Personal Information we may collect and use
    1. Registration and Logged-in Users
    2. Collection of Personal Information Submitted Voluntarily
    3. System and device information
  4. System and device information
  5. Cookies and related technologies
    1. Session Cookies
    2. Performance and Remarketing Cookies
    3. Google Analytics
    4. Google Display Advertising
  6. When we may share Personal Information
  7. Children
  8. Security
  9. Information storage and international transfers
  10. Email preferences
  11. Your rights
  12. Contacting us

I. Introduction

McCarthy Metal Roofing, LLC (“McCarthy Metal Roofing”) is committed to protecting the privacy of all individuals who visit McCarthy Metal Roofing’ website located at, which includes all subdomains, present and future (the “Website”).

It is McCarthy Metal Roofing’ policy to respect your privacy and the privacy of all users of Website. This Privacy Policy has been established to help you understand our commitment to protecting your privacy and personal data, and the steps we take to ensure it. By visiting and/or using any of the Website, you agree to be bound by the terms of this Privacy Policy (the “Privacy Policy”).

McCarthy Metal Roofing reserves the right, at any time, to modify or replace the Privacy Policy. The most recent version of the Privacy Policy is available at Please check the Privacy Policy periodically for changes, though we will also notify you via email, click through notifications, or other direct electronic communication method of any changes that, in our sole discretion, materially impact your use of the Website or the treatment of your Personal Information. Your use of the Website following the posting of any changes to the Privacy Policy constitutes acceptance of those changes.


II. About this Privacy Policy

This Privacy Policy covers the treatment of personally identifiable information (“Personal Information”) and other non-identifiable information gathered by McCarthy Metal Roofing when you are using or accessing the Website.

This Privacy Policy does not apply to the practices of any third-party services such as Twitter or Facebook that you elect to access through the Website (the “Supported Platforms”). While we attempt to facilitate access only to those Supported Platforms that share our respect for your privacy, we cannot take responsibility for the content or privacy policies of any Supported Platforms. We encourage you to carefully review the privacy policies of any Supported Platforms you access via the Website.

III. Personal information we may collect and use

(i) Registration and Logged-in Users

When you request an McCarthy Metal Roofing estimate we may collect some Personal Information about you such as: your full name, username, email address, the geographic area where you use your computer and mobile devices, and other optional information that you provide as part of your account profile. The Website may assign you a unique McCarthy Metal Roofing user ID (an alphanumeric string) upon supplying your information.

As a user of McCarthy Metal Roofing, we may also collect the following:

  • information you post in the form of messages, conversations, or contributions to discussions exchanged over the Supported Platforms
  • images or other files that you may publish via our Website
  • information we may receive relating to communications you send us, such as questions or comments concerning our Website
  • information relating to your real time location, but only where you enable your computer or mobile device to send us location information or when posting through the Supported Platforms

McCarthy Metal Roofing uses the collected information for the following general purposes:

  • to identify you when you visit the Website
  • to enable us to provide the Website to you
  • to verify transactions you make and for security and authentication
  • to analyze the Website, or the other services and information about our visitors, including research into our user demographics and user behavior in order to improve our content and Website
  • to contact you to provide support
  • to share aggregate (non-identifiable) statistics about users of our Website to prospective partners
  • to keep you informed of information about our Website we think you may find useful or which you have requested from us, provided you have indicated you would like to be contacted for these purposes

By submitting information to McCarthy Metal Roofing, you consent to the use of your information for these purposes.

(ii) Collection of Personal Information Submitted Voluntarily

McCarthy Metal Roofing may gather Personal Information about representatives via various methods (phone, email, online forms, in-person meetings) but only if such Personal Information is submitted voluntarily. McCarthy Metal Roofing may use such Personal Information for sales, marketing, and support of the Website.

(iii) System and device information

McCarthy Metal Roofing automatically collects and receives certain information from your computer or mobile device, including the activities you perform on our Website, the Supported Platforms, the type of hardware and software you are using (for example, your operating system or browser), and information obtained from cookies (see “Cookies and Related Technologies” below). For example, each time you visit the Website or otherwise use the Website, we may collect your IP address, browser and device type, access times, the web page from which you came, the regions from which you navigate the web page, and the web page(s) you access (as applicable) (collectively referred to as “Traffic Data”). We may link this Traffic Data to your unique McCarthy Metal Roofing user ID to better understand your needs and the needs of users in the aggregate, diagnose problems, analyze trends, provide services, improve the features and usability of our Website, and better understand and market to our customers and website users.

McCarthy Metal Roofing also makes use of non-identifiable information gathered for statistical purposes to keep track of the number of visits to the Website and Website pages with a view to introducing improvements and improve usability of our Website. We may share this type of statistical data so that our partners also understand how often people use our Website, so that they, too, may provide you with an optimal experience. Your IP address and other relevant non-identifiable information may be used in order to trace any fraudulent or criminal activity or any activity in violation of the Terms.

IV. Cookies and related technologies

McCarthy Metal Roofing may use tracking technology (“Cookies”) on the Website, in Applications, and in the Supported Platforms, including mobile application identifiers and a unique McCarthy Metal Roofing user ID to help us recognize you on the Website, to monitor usage and web traffic routing for the Website, and to customize and improve the Website. By visiting the Website you agree to the use of cookies in your browser and HTML-based emails. Cookies are small text files placed on your device when you visit a web site, in order to track use of the site and to improve your user experience.

(i) Session Cookies

The Website may use “Session Cookies”, which improve your user experience by storing certain information from your current visit on your device. These enable us to remember your login session so you can move easily within the Website or the other Website. These Session Cookies have limited functionalities and expirations, and you may be required to re-enter any available McCarthy Metal Roofing login information after a certain period of time has elapsed to protect you against others accidentally accessing your account contents and related Personal Information. Other examples of our use of Session Cookies include to track the number of visits by a particular visitor to a page.

(ii) Performance and Remarketing Cookies

Partners who help us serve advertising on and off the Website and analytics companies may also put cookies on your device. We use several third-party vendors to help deliver ads to you when you visit certain pages on our Website and then visit certain third-party sites. Below is information about one such vendor. Please note that this Privacy Policy covers only our use of cookies and does not include use of cookies by any third parties.

(iii) Google Analytics

McCarthy Metal Roofing uses a specific cookie in order to facilitate the use of Google Universal Analytics. If you are a prospective customer, McCarthy Metal Roofing may use your McCarthy Metal Roofing user ID in combination with Google Universal Analytics and Google Analytics to track and analyze the pages of the Website you visit. We do this to better understand how you use the Website with a view to offering improvements for all McCarthy Metal Roofing users; and to tailor our business and marketing activities accordingly, both generally and specifically to you. Google Analytics cookies do not provide McCarthy Metal Roofing with any Personal Information. Learn more about privacy at Google and to opt-out of this feature by installing the Google Analytics Opt-out Browser Add-on.

(iv) Google Display Advertising

Additionally, McCarthy Metal Roofing uses Google Analytics code that allows for certain forms of display advertising and other advanced features. Subject to change, the Google Display Advertising features McCarthy Metal Roofing currently uses are Remarketing, Google Display Network Impression Reporting, the DoubleClick Campaign Manager Integration, and Google Analytics Demographics and Interest Reporting.

These features are used to advertise online; to allow third-party vendors, including Google, to show you advertising across the Internet; to allow McCarthy Metal Roofing and third-party vendors, including Google, to use first-party cookies (such as the Google Analytics cookie) and third-party cookies together to inform, optimize, and serve ads based on your past visits to the Website and to report how ad impressions, uses of ad services, and interactions with these ad impressions and ad services are related to visits to the Website. Data from Google’s interest-based advertising or third-party audience data (such as age, gender, and interests) is also combined with Google Analytics to better understand the needs of McCarthy Metal Roofing users and to improve the Website.

You may opt out of such display advertising at any time by visiting your Google Ads Settings page or by installing and running the Google Analytics Opt-out Browser Add-on.

McCarthy Metal Roofing uses other third-party performance and remarketing cookies, and further information on those third-party cookies can be obtained by contacting us.

McCarthy Metal Roofing may also use related technologies including web beacons, bugs, pixels, and software tokens in order to facilitate your use of the Website.

Most computer and some mobile web browsers automatically accept cookies but, if you prefer, you can change your browser to prevent that or to notify you each time a cookie is set. The Network Advertising Initiative has also developed a tool that may help you understand which third parties have currently enabled cookies for your browser and opt-out of those cookies. Further information can be found at Please note however that, by blocking or deleting cookies, you may not be able to take full advantage of the Website. If you do not want to receive tracking pixels, you will need to disable HTML images in your email client, and that may affect your ability to view images in other emails that you receive.

V. When we may share Personal Information

Except as provided in the next paragraphs and elsewhere in this Privacy Policy, McCarthy Metal Roofing does not divulge any Personal Information gathered via the Website to third parties.

Notwithstanding anything in the Privacy Policy to the contrary, we may share any information we have collected about you or that you have submitted:

(1) when you explicitly consent to the disclosure of such information to a third party when connecting to a third-party service that asks you if you consent to such sharing;

(2) where we are legally required to do so, such as in response to court orders or legal process, or to establish, protect, or exercise our legal rights or to defend against legal claims or demands;

(3) if we believe it is necessary in order to investigate, prevent, or take action regarding illegal activities, fraud, or situations involving potential threats to the rights, property, or personal safety of any person;

(4) if we believe it is necessary to investigate, prevent, or take action regarding situations that involve abuse of the Website infrastructure or the Internet in general (such as voluminous spamming, denial of service attacks, or attempts to compromise the security of the Website infrastructure or the Website generally);

(5) to a parent company, subsidiaries, joint ventures, or other companies under common control with McCarthy Metal Roofing;

(6) if we are acquired by or merged with another entity (in which case we will require such entity to assume our obligations under this Privacy Policy or inform you that you are covered by a new privacy policy); and

(7) if this information is not private, is aggregated or is otherwise non-personal information, such as your public user profile information and related public data (such as Tweets, likes, etc.) or the number of users who clicked on a particular link (even if only one did so).

Subject to obligations consistent with this Privacy Policy, we may also disclose information to our affiliates, agents, contractors, and service providers in order to facilitate the functioning of the Website or to perform tasks that are integral to the Website, such as processing transactions, fulfilling requests for information, or providing support Website or other tasks, from time to time. Information may also be transferred from McCarthy Metal Roofing to the third parties in control of the Supported Platforms, but only to the extent required in order for the Website to function properly.

VI. Children

Protecting the safety of children when they use the Internet is very important to us. Our Website should only be accessed by individuals of Minimum Age. “Minimum Age” may mean different ages in different countries, depending on where the individual accesses the Website. For reference, “Minimum Age” shall mean (a) 14 years old for the United States, Canada, Germany, Spain, Australia, and South Korea; and (b) 13 years old for all other countries. However, if applicable law requires that you must be older than such ages in order for McCarthy Metal Roofing to lawfully provide the Website to you (including the collection, storage, and use of your information in accordance with this Privacy Policy), then the Minimum Age would be such older age. The Website is not designed nor intended for use by children or anyone else under the age of 13.

VII. Security

We use industry best practices to keep any information collected and/or transmitted to the Supported Platforms secure. This includes the use of HTTPS with TLS (Transport Layer Security), which encrypts all transmitted data, and OAuth 2.0 protocols for authentication and data transfer to Supported Platforms.

McCarthy Metal Roofing uses third-party vendors and hosting partners to provide the necessary hardware, software, networking, storage, and related technology required to run the Website. These vendors have been selected for their high standards of both physical and technological security, including ISO and SSAE16 certifications.

You should bear in mind that submission of information over the Internet is never entirely secure. We cannot guarantee the security of information you submit via the Website whilst it is in transit over the Internet and any such submission is at your own risk, and this risk is specifically disclaimed in our Terms.

VIII. Information storage and international transfers

McCarthy Metal Roofing aligns itself with the Safe Harbor privacy principles as set forth by the U.S. Department of Commerce regarding the collection, storage, use, transfer and other processing of Personal Data transferred from the European Economic Area (“EEA”) or Switzerland to the United States. While McCarthy Metal Roofing itself is not certified by the US Department of Commerce, the information that you submit via the Website is hosted on secure servers at that are certified under the Safe Harbor Scheme for transfers of Personal Information outside the European Economic Area. Safe Harbor is an EU-recognized program that provides a way for US businesses to demonstrate that they provide adequate protection for Personal Information transferred to it according to EU data protection standards. Further information on Safe Harbor is available from the US Department of Commerce’s website.

IX. Email preferences

McCarthy Metal Roofing uses email as the primary mode of communications with our users. We want to respect your privacy by only sending emails of interest to you. You may opt out or unsubscribe from any future email communications from within a link provided in each email correspondence that we send you.

X. Your rights

You can contact us to obtain a copy of the Personal Information held about you by us. This may be subject to a fee not exceeding any prescribed fee permitted by applicable law. You can also ask us to correct and, where relevant, erase that information. Please note that certain Personal Information may need to be retained by McCarthy Metal Roofing for a period of time following cancellation of your account where this is necessary for our legitimate business purposes or required or authorized by applicable law. As mentioned above you have a right to change your email preferences at any time.

You should be aware that McCarthy Metal Roofing acts as a conduit between our users and the various Supported Platforms. In several instances, the content published via McCarthy Metal Roofing will not be in McCarthy Metal Roofing’ custody or control, and any content that has been shared by you through any Supported Platform via the Website may continue to be available to third parties and the public at large, as this content is now under the control of the operators of the Supported Platforms.

XI. Contacting us

If you have any questions about this Privacy Policy, please contact:

McCarthy Metal Roofing
1250 Kirkland Road, Suite 103
Raleigh, NC 27603